CAHR's Market Access 201 has undergone a transformation...introducing Market Access Forum!

The CAHR Market Access Forum delivers multifaceted insights into current issues, key topics and health care policy of paramount importance to the pharmaceutical industry and its various stakeholders. It provides attendees with context and insight to better understand the issues facing market access professionals.

The new annual CAHR Market Access Forum – which reimagines and replaces Market Access 201* – covers a broad spectrum of provincial and national themes and is intended for those with an existing knowledge of the Canadian pharmaceutical market access environment and the processes and players involved in bringing products to market.

In general, the CAHR Market Access Forum focuses on:

• Provincial and federal health care policy
• Current trends and future direction
• Innovative, specialty and generic products
• Medical technologies
• Patient access to medicines
• Clinicians’ scope of practice changes and the evolution of prescribing

*Attendance at CAHR's Market Access 101 and Market Access Forum is required to complete the Certified Market Access Professional (CMAP) certification.